‘Tis the season for promo schedule unveilings, a time of year that ranks very highly in the Ben’s Biz Blog Pantheon of Seasons (an authoritative list I wrote whilst bored during the sleepy winter of 2006).
According to my calculations, 72 of the 120 full-season affiliated clubs have released their promo schedules, with more being added to the list every day. A few heavy promotional hitters have weighed in over the last 24 hours, whom we shall now pay more attention to:
Stockton Ports — Like West Michigan before them, the Ports have jumped into the world of rock ‘n roll theme jerseys. On May 29th, the club will honor a mostly-forgotten act from across the pond who called themselves “The Beatles”. Other highlights include promotional appearances from Brady Bunch-er Christopher Knight (May 21) and legendary hurler Vida Blue (June 14), but what stood out for me the most was this: A Grant Desme bobblehead giveaway on “Faith Night” (as you probably know, Desme announced his retirement in order to join the priesthood. This despite a stellar 2009 campaign in which he was named the Ports Player of the Year).
My first impression was that the bobblehead might feature Desme in a priestly get-up, but Ports media relations manager Kristin Pratt quickly set me straight:
“Grant’s in his home Ports uniform…We had his bobblehead night originally scheduled on July 30th as a stand-alone promotion. However, things got shuffled around, he landed on Faith Night, and we think it’s pretty fitting.”
Quad Cities River Bandits — This promo schedule goes on for a long time, as close to eternity as one can get without becoming infinite…Salutes to Grilled Cheese, Conspiracy Theories and the ’85 Chicago Bears…Stan Musial and Bert Blyleven Bobbleheads…The return of Tattoo Night and the Mega-Candy Drop…etc, etc, ad nauseam.
But I have to give a special shout out to the “Circle of Life” long weekend, which the team describes accordingly:
For one long weekend, the Bandits will celebrate a quartet of momentous
life occasions…On Friday, May 7th, the River Bandits will
host “Maternity Night”, with all expectant mothers being welcomed with a
free lamaze class, craving stations on the concourse, and a grand prize
of a maternity package, including baby furniture and accessories. On
Saturday, the River Bandits, along with the Quad-City Times and the
Lucier Family, will award the inaugural Keith Lucier Memorial
Scholarship and award one deserving student a free year’s tuition at the
University of Iowa. On Sunday, the team will give away a Bandit
Wedding, with the winner announced on May 9th and the ceremony to be
held at the ballpark on August 20, and on Monday, the River Bandits will
complete the Circle of Life by giving away a free all-expense-paid
All of the above promotions have been done before, in one form or another, but this marks the first time I have seen a club make a journey from the cradle to the tomb over the course of four consecutive home games. Bravo, and hopefully an addition to next year’s schedule will be “Mid-Life Crisis Night.” All fans sporting a ponytail and/or driving a convertible get in free, and the individual with the largest age discrepancy between himself and his girlfriend/wife gets to sing “Take Me Out to the Ballgame” while backed up by a Jimmy Buffet cover band (it goes without saying the night would be sponsored by a company within the pharmaceutical industry).
Omaha Royals — 2010 will mark the O-Royals 42nd and final season at Rosenblatt Stadium, and their promo schedule is anchored by three significant giveaways that commemorate this bittersweet event. Observe:
— Johnny Rosenblatt Bobblehead, honoring the former Omaha mayor for whom the facility is named (first 1,500 fans, May 22).
— Rosenblatt Stadium Canvas Painting (first 1500 fans, June 13)
— Final Game featuring Replica Wooden Seat Giveaway (first 2,500 fans, September 2).
I’ve got more. Boy do I ever got more. But more is something I want to leave them wanting, so the words are going to stop now.
Just like that.