Over on MiLB.com you can read my round-up of the 2014-15 Minor League re-branding season, featuring 11 new team names and/or logos. In conjunction with this, my latest journalistic masterwork, I decided to take a look around the Minor League landscape in order to subjectively determine the team from each league that is most in need of a makeover.
We’ll start at the top of the Minor League ladder and work our way down. Perhaps, come this time next year, some of these clubs will have opted to update their iconography. Whether you agree, disagree or couldn’t care less, feel free to tell me so in the comments or on Twitter (@bensbiz).
International League: Louisville Bats (current logo in use since 2002)
This logo is a little too reminiscent of Batman, so maybe it’s time that Louisville Gotham selves another one.
Pacific Coast League: Fresno Grizzlies (current logo in use since 2008)
The Grizzlies are actively embracing their post-San Francisco identity, but the orange and black color scheme still screams “Giants affiliation!”
Eastern League: Portland Sea Dogs (current logo in use since 2003)
Southern League: Mississippi Braves (current logo in use since 2005)
Texas League: Midland RockHounds (current logo in use since 1999)
California League: High Desert Mavericks (current logo in use since 1991)
Carolina League: Carolina Mudcats (current logo in use since 1991)
Florida State League: Tampa Yankees (current logo in use since 1994)
Midwest League: Lansing Lugnuts (current logo in use since 1996)
As was pointed out to me when I visited Lansing: That’s not a lugnut. It’s a bolt.
South Atlantic League: Kannapolis Intimidators (current logo in use since 2001)
New York-Penn League: Brooklyn Cyclones (current logo in use since 2001)
The Cyclones seem to do everything right, so I may as well give them a hard time for not updating the logo they came into existence with.
Northwest League: Salem-Keizer Volcanoes (current logo in use since 1997)
Appalachian League: Johnson City Cardinals (current logo in use since 1995)
Pioneer League: Helena Brewers (current logo in use since 2011)
In closing, I’d like to offer a tip of the cap to Chris Creamer’s SportsLogos.net. It’s a great source of info.
News is scarce these days, but by using the foraging skills accumulated over a half decade in the Minor League wilderness I’m able to scavenge enough to get by.
Let’s start with a new logo, although “new” might be an overstatement. “Modified” is more like it, and the modifiers in question are the Pioneer League champion Helena Brewers. They went from this:
To, well, THIS. I’m working on obtaining a picture of the logo that can be posted here, but as for now none are to be found. But what you’ll notice, of course, is that the “B” has been eliminated. The wheat has been given a more functional task as well, transitioning from a decorative swath to the horizontal bridge between the vertical pillars of the “H”.
The Brewers aren’t going against the grain, in other words.
Writing as a means to stave off loneliness, I carry on — to trick or treating mascots! Last week I wrote about Boomer! being available for this crucial October 31st duty, but also up to the task is Buster of the Lakewood BlueClaws and Durham’s Wool E. Bull.
Buster’s Halloween services are being auctioned off via eBay, with the current high bid being $119.50. Seven days are left to bid, however, and I’m guessing that this will reach high six figures by the time it’s all over.
The Bulls are taking a different approach, as Wool E. Bull will “surprise” one lucky family on Halloween. To qualify, this family must subscribe to the Bulls e-newletter and have registered for the opportunity.
Finally, it is very much the season for stadium renovations. Two major projects are now occurring on opposite sides of the country, dealing with ballparks that are more than halfway to centenarian status.
Much more info can be found in broadcaster Mike Curto’s latest blog post, where he reveals that his planned “press box destruction tail gate party” was curtailed by the Rainiers’ PCL championship run.
And then there’s Reading’s FirstEnergy Stadium, currently undergoing a $10 million dollar renovation. The latest video progress report, accompanied by a jaunty tune, can be viewed HERE.
Meanwhile, I’m currently soliciting funds for a $10 desk renovation project here at MiLB.com HQ. I need a Scotch tape dispenser and a new pair of scissors.