For example, at least once a year the Fort Myers Miracle will attract national media attention by staging satirical sports promotion. Some recent highlights:
2007: Billy Donovan Night (MiLB.com’s “Promotion of the Year”)
And let’s not forget “Mike Tyson Ear Night”, “The World According to Sir Charles”, and “Don’t Be A Bengal, Be A Good Citizen Night.”
And then there was what took place last night — “Rest the Vest,” poking fun at the signature sartorial stylings of scandal-soaked Ohio State football coach Jim Tressel.
The new coach of the Buckeyes presumably will not wear sweater vests on the sidelines; so it’s time to retire them. Fans are encouraged to bring their sweater vest and place it in the retirement bin near the front gate of Hammond Stadium.
The Miracle want everyone to enjoy the “Rest the Vest” Night and even though you might not have a favorite sweater vest, if you have a tattoo then you also benefit.
Some pictures from the evening:
This all leads me to a bigger question — are topical but not necessarily locally-connected promotions worth doing? The Miracle obviously think so — after all, it put them in the national spotlight yet again. Google “Fort Myers Miracle Jim Tressel” and see for yourself.
But I’ve spoken to quite a few Minor League employees who don’t see the point in staging a promotion that lacks a local connection. If it doesn’t energize and engage the hometown fans, then why bother? National attention is all well and good, but not at the expense of alienating or exasperating the fans showing up at the ballpark on a regular basis.
It’s not all so cut and dry, of course, and this is perhaps an issue worth exploring in further depth. But, for now, thrill to the sight of a costumed Bat getting hit with a ball.
As far as I can tell, the ball went into Buddy’s mouth and stayed there. The pitcher and the catcher were wholly unconcerned, however, retrieving a new ball without so much as a second glance.
But you may want to give this photo gallery a second glance, seeing as it features images from the West Michigan Whitecaps’ “Led Zeppelin Night.”
Moving on from a uninspired segue to no segue at all, I recently came across the between-inning innovation that is the Team Trax logo race.I have yet to see one of these in action, but definitely seems like something that could catch on.
Let’s hear it for teamwork!
My recent post on the Lake Elsinore Storm experience included many photos, including shots of the team kitchen as well as the easily-angered Grounds Crew Gorilla. But never did it occur to me that I’d soon be posting a photo of the Gorilla in the team kitchen.
And yet here we are:
For reasons unknown and perhaps best left unexplained, the Grounds Crew Gorilla has gotten into the international youth fad known as “planking.” The Storm have posted a photo set on Facebook entitled “Gorilla Planks the Diamond.” Here’s a few more:
The word plank brings to mind nautical discipline which brings to mind John Paul Jones, the “father of the American Navy” but also the name of the bass player in Led Zeppelin.
And here we are. Yesterday was the West Michigan Whitecaps’ second annual “Led Zeppelin Night”, Led Zeppelin II as it were.
And when it came to theme jerseys, the song remained the same. Once again, the team took the field in these:
The Whitecaps have also done “Pink Floyd Night”, and other bands that have been celebrated in such a fashion around the Minors include the Grateful Dead, Beatles, and Rolling Stones.
This leads me to make the following demand, which like all my demands will be aggressively ignored.
Nonetheless: Do a Creedence Clearwater Revival Night! CCR are easily one of the greatest rock bands of all time and deserve Minor League Ballpark immortalization.
Abbreviations such as “CCR” are prevalent on Twitter, a mode of communication that encourages extreme brevity. And as part of the Lehigh Valley IronPigs “Social Media Night”, the team will be wearing the first Twitter-themed jerseys in Minor League Baseball history.
As part of the promotion, the team is asking fans to change their Twitter and/or Facebook profile pics to the following image:
Those who do so will be eligible to win game tickets and an autographed Ryne Sandberg baseball.
Let me close with a final demand — Read Crooked Numbers!!!
It would mean a lot to me if you did so. I spend way too much time on that column, but it’s a labor of love.
I just studied Led Zeppelin’s entire discography and yet the only other potential headline I could come up with for this post was “Whole Lotta Glove”. So with wordplay opportunities already exhausted there’s nothing left to do but get to the point.
And the point is that on this special evening the team took the field in Zeppelin-themed jerseys.
Tea For One:
Led Zeppelin IV:
For those scoring at home, this marks the second time in as many seasons that the Whitecaps have enjoyed a walk-off victory on a rock and roll theme jersey night. In 2009, Pink Floyd was the honored group:
Finally, the Lake County Captains are one of two Cleveland-area teams staging a “Please Stay Lebron” Night on July 1. I’ll certainly be providing more info on this in the near future, but among other things the team will be changing its name to “LeLake LeCounty LeCaptains.”
Hopefully the evening will include plenty of James Gang played over the PA.