According to my records, which I store in a meticulously organized and heavily guarded 52-inch filing cabinet, I have not authored a bouillabaisse blog post since January 6th. Three weeks have since passed and, thus, it is time for another one. But this will not just be any bouillabaisse, mind you. This is an anniversary logo bouillabaisse. My bouillabaisses have subcategories now. I have evolved.
‘Tis the season for anniversary logos, after all, a subset of the logo world in which there is always a strong undercurrent of ambiguity. Some teams commemorate their anniversary beginning with the year in which they began, while others start counting once a year has passed (in the way that us, mere mortals, celebrate our birthdays).
To wit: A team that began play in 1997 could, theoretically, celebrate its 20th anniversary in 2016 as 2016 marks the 20th season. A team that began play in 1996 could do the same, as 2016 marks the 20th year of existence. Do you follow me? (If not, I’m on Twitter @bensbiz)
The Lake Elsinore are taking the latter approach with their California-Carolina League All-Star logo, which scelebrates the 75th anniversary of the Cal League (1941). Those in the know know that 2016 also marks the 20th anniversary of the game itself (1996).
The California-Carolina League All-Star Game gets to have its cake and eat it too on the 20th anniversary front. Not only has it been 20 years since the game was first played, but this will also be its 20th iteration (for reasons lost to the mists of time, it was not played in 1997). Furthermore! The diamond in the logo not only represents the Cal League’s “Diamond” anniversary, but it also references the fact that the game will be played at Lake Elsinore’s The Diamond.
The Rochester Red Wings’ home of Frontier Field first hosted the team in 1997, making 2016 their 20th season in the facility. Thus, the release of this logo. If I was to offer a criticism of this logo, which I suppose I am: It’s a little busy. Maybe “20 seasons at Frontier Field” doesn’t need to be in the basepaths? Isn’t that implied?
While Frontier Field first hosted the Red Wings in 1997, the facility opened in the summer of 1996 with — you guessed it — a Beach Boys concert.
Way back in December, when it was still 2015, the Reading Fightin Phils unveiled a logo celebrating their upcoming 50th season as a Philadelphia Phillies affiliate (the longest affiliation in Minor League Baseball).
The above logo was designed by Brandiose and R-Fightin Phils executive director of graphic arts and game entertainment Matt Jackson. Jackon’s job title is already too long, but if it was to truly encompass his range of skills it would be “executive director of graphic arts and game entertainment and Crazy Hot Dog Vendor” Matt Jackson.
The Visalia Rawhide are entering their 71st season as a franchise. But it is their 70th anniversary as a Visalia entity. Thus, this pastoral logo.
In conjunction with this 70th anniversary, the Rawhide are “asking people to share their favorite memories from the last seven decades of Visalia professional baseball.” Those who do so will be entered to win a trip to the California-Carolina League All-Star Game. As you may remember, that game — the 20th to be played in the past 21 seasons — is being hosted by the Lake Elsinore Storm.
And thus, we have come full circle. My work here is done.
In all likelihood you haven’t yet digested — or even been aware of the existence of — yesterday’s full-to-bursting bouillabaisse post. But that’s not gonna stop me from delivering yet another heaping hodgepodge of worthwhile Minor League Baseball news, because that’s just the kind of guy I am: the kind of guy who cannot be stopped, or even contained, really. Lil B’s got nothing on me, for I am the #BouillabaissedGod!
The more perceptive among you may have noticed that yesterday’s post, full-to-bursting though it may have been, contained no videos. Today is not like yesterday, because it never is, and therefore today’s post will contain videos. Let’s get to them, starting with a significant bit of publicity for Lake Elsinore’s “World’s Fastest Squirrel.”
For more on the World’s Fastest Squirrel and the surreal world from which he emerged, kindly read my 2012 “Minoring in Business” article.
Another example of Minor League Baseball mascots in big-time roles can be found in “What the Phanatic Say?,” which features an impressive collection of Phillies-affiliated characters.
The above video, a parody of “What Does the Fox Say?”, is not to be confused with other such spoofs. THIS, for example, explains the fundamental tenets of Quakerism.
The Indianapolis Colts may have been eliminated from the playoffs, but that’s not going to stop me from sharing a video that was made before the postseason begun. This Christmas, Indianapolis Indians stalwart Matt Hague offered valuable sliding tutelage to his next door stadium neighbor Andrew Luck. Hilarity, or perhaps something bearing no small resemblance to hilarity, ensued.
If it’s outdated Indianapolis Indians comedic holiday content that you want, then it’s outdated Indianapolis Indians comedic holiday content that I’ve got!
And, let’s be honest here, if something’s funny then it has no expiration date. That’s my excuse for providing yet another piece of comedic holiday video content, this time courtesy of my old pals the Altoona Curve. Get psyched for The Pockster!
The “Pockster” is a parody of Conan O’Brien’s “Rublight” ad, which you absolutely must watch. There is no person who won’t find it funny. Or, if there is, I don’t want to know that person. And if I do know that person, then all ties are renounced effective immediately.
When it comes to Minor League Baseball blogging, I am the greatest of all time. But when it comes to the grapest Minor League entity of all time? That honor now belongs to the Reading Fightin Phils, whose mascot and star player competed against one another in a local grape-stomping competition because of course they did.
I’ve shared a lot of stupid videos with you today, resulting in more wonton absurdity then a surrealist painting of a Chinese restaurant. But I’m going to close this post with a video that is thoughtful, tasteful, personal, and passionate. I like it a lot, this heartfelt musical plea to preserve the former home of the Eugene Emeralds.
The fact that this song was written by one “Scoop McGuire” makes it that much better. Check out savecivicstadium.org for more info.
As you may recall, the last post on this blog was a bountiful bouillabaisse of ripped-straight-from-the-notebook Minor League news items. Well, that’s what this post is gonna be dedicated to as well.
But before we get started with that, please click THIS LINK to read this MiLB.com article detailing my Top 10 favorite Minor League stadiums. Feedback is appreciated and encouraged, and views both complementary and dissenting will be included in a future blog post.
And now, to the notebook!
I’ve never been a Jay Leno fan, but nonetheless there’s always been one thing I’ve loved about his show and that’s the weekly “Headlines” segment. And wouldn’t you know it? Last month, none other than the Lehigh Valley IronPigs made an appearance thanks to this newspaper ad:
Watch it HERE, the IronPigs reference is around the 2:30 mark.
I haven’t yet compiled my 2013 Minor League promotions spreadsheet (yes, compiling such a spreadsheet is an annual offseason task), but one giveaway item that has already caught my eye — and you know how painful that can be — comes courtesy of the Lake County Captains:
On Saturday, July 6, a Skipper Rock-N-Bobble doll featuring the Captains mascot paying tribute to Randy Newman, an inductee in this year’s class of Rock ‘N Roll Hall of Fame musicians, will be given to the first 1,500 fans compliments of Sysco. This year’s doll will also feature a sound clip from Randy Newman’s Burn On, which is synonymous with the Major League movie.
Yes! A Randy Newman-themed giveaway. And one featuring a song from “Sail Away,” arguably his best-ever album (it’s certainly my favorite). Here’s hoping Randy Newman promos spread through the Minors like a fire on the Cuyahoga. How about “Salute to American Foreign Policy Night”?
It’s pretty much indisputable that the Lexington Legends possess the best team van in Minor League Baseball. Great slogan, horrible pick-up line:
Remember a few weeks back when I wrote about the Hickory Crawdads’ “Day in the Minors” fan package? This post prompted an email response from New Hampshire Fisher Cats’ media relations manager/broadcaster Tom Gauthier, who wrote:
While we don’t have a program like [the Crawdads], we do offer a program for young kids to experience a day in the life. We work with Citizens Bank (sponsor love) to open up a handful of jobs for kids ages 6-16. They shadow with us for an afternoon and then through the game itself.
To read more about the Fisher Cats’ “Kids Run the Show” promo, click HERE.
Meanwhile, I’m more than happy to have kids shadow me for a day. As a veteran blogger, I will teach them how to show up to the office late and disheveled, overpay for lunch in lieu of bringing your own, and write jokes on Twitter instead of doing meaningful work.
You may remember my piece last season on the art of scorekeeping. In this piece one of the fans profiled was the pseudonym-ed “Stevo,” and I will now take the opportunity to direct you to his blog “The Baseball Enthusiast.” Stevo has just begun a series of posts entitled “For Those Keeping Score at Home,” featuring “intermediate to advanced” tricks of the trade.
I have a feeling that many readers of this blog will enjoy picking up what he’s putting down.
I’m pretty sure that the Reading Fightin’ Phils are the first team to give away their stadium, even if it is only for a day. Read all about it HERE. Or just look at this visual and wonder.
I know that snow-covered ballpark photos are so two weeks ago, but here’s a good one courtesy of the New Britain Rock Cats. So soothing!
In what I believe is a Minor League anomaly, the hair of Wilmington Blue Rocks mascot Rocky is real and actually grows. And once it grows long enough, he’s going to donate to Locks of Love. Click HERE to see his ‘do.
Proving that just about anything can be capitalized on by Minor League Baseball teams, the Mobile BayBears recently opened their arms to distressed travelers after the beleaguered Carnival Triumph finally limped into Mobile.
Sez the team:
The Mobile BayBears would like to give all passengers aboard the Carnival Triumph cruise ship the opportunity to visit the Hank Aaron Childhood Home and Museum for free on Thursday and Friday February 14th and 15th.
“We understand travelers have been through a lot in the past few days,” said team spokesman Craig Durham. “In an effort to make their time in Mobile as enjoyable as possible we encourage them to come see one of baseball’s most unique museums and pay tribute to Mobile legend Hank Aaron.”
The museum will be open from 9-5 on Thursday and Friday, and all non-Carnival passengers will be able to visit the museum for the standard price of $5.
NYC still has a long ways to go when it comes to fully recovering from Superstorm Sandy, and the Brooklyn Cyclones are doing their part via their “Meaningful Mondays” initiative. $3 from every ticket sold to every Monday game will go toward a local charity — read about it HERE.
Speaking of meaningful, I’d recommend that you read these most insightful observations from former Durham Bulls staffer Matt DeMargel regarding why employers should look at Minor League Baseball experience in a positive light.
And now I have reached the end of this notebook page and, therefore, the end of this post. I’ll conclude by sharing this Augusta GreenJackets staff bio. The legend of Dumpster the Stadium Cat continues to grow!
Who is CatDog?
Starting any piece of writing with the formal definition of what will then be discussed is as hackneyed as it gets. But when has an aversion to the hackneyed ever stopped me before?
Hashtag (noun) — The # symbol, called a hashtag, is used to mark keywords or topics in a Tweet. It was created organically by Twitter users as a way to categorize messages.
While this may be old news to the more social media-adept among us, I included the above definition (taken from the Twitter Help Center) as a way to bring everyone up to speed regarding a technique that I’ve been using more and more as a means to gather news and opinions from the disparate corners of the MiLB universe.
For instance, I established the #MinorLeagueFrontOffice cliche hashtag as a means to collect said cliches, and the result was the “Minor League Front Office Cliche” compendium that you may have read (and may have even enjoyed) last week.
And while I did not originate the #mascotlove hashtag, I suggested to teams that they use it within all of their Valentine’s Day tweets chronicling the amorous travels of their gift-delivering mascots. Searching through tweets with the #mascotlove tag, one can find images such as the following:
And on and on the #mascotlove went, but at this point I think you get the general idea.
Meanwhile, the Harlem Shake has been a gargantuan internet trend over the past week. While its power is now waning, mercifully, the #HarlemShake hashtag provides a seemingly infinite list of individuals and institutions who did their own version.
This includes Minor League teams, of course, with the State College Spikes the first out of the gate. The Connecticut Tigers soon followed suit, and other teams to post their own versions include the Columbus Clippers, Vancouver Canadians, Lake Elsinore Storm, Tulsa Drillers, Buffalo Bisons, Round Rock Express, Delmarva Shorebirds, Charlotte Stone Crabs, Gwinnett Braves, Corpus Christi Hooks, Fort Wayne TinCaps, Lexington Legends, Bowie Baysox and Frederick Keys.
As for a favorite? Choosing one is a near impossible task. But I’ll go with the Connecticut Tigers, due to their creative use of outdoor environs. Also, the “roar” at the end of the song is very fitting given the team name.
[10 minutes later]
I can’t seem to post this. So watch it HERE.
And as for a video I actually CAN post, how about Round Rock’s bobble-centric version?
If the demand exists, I will follow up this post with a compendium of all MiLB Harlem Shake videos. It won’t be one of the prouder moments of my life.
Finally, there’s this: inspired by the Brooklyn Cyclones’ freewheeling “Ask Me Anything” blog posts, I have instituted an #askbensbizanything hashtag. As the name would imply, feel free to ask me anything (the weirder, the better) but please keep in mind that this is a family publication. Thus far the questions have trickled in at a glacial pace, but when have I ever let a profound disinterest on the part of the reading public ever get in the way of anything?
I look forward to your continued queries, however few and far between they may be.
Things were a bit slow on the news front over the past couple of weeks, a situation that led to posts where I, you know, used a thesaurus to improve upon 140-characters or less baseball messages.
But no more! Things are really heating up these days (metaphorically), and from this point forward I will have lots to write about. And what I feel it would be prudent to write about today is the sudden glut of new videoboards in the Eastern League. The Akron Aeros, Trenton Thunder and Reading Fightin’ Phils will all be sporting new boards in 2013, and what better time than now to take a look at this triumvirate of LED-based enhancements?
Let’s start with the Aeros, whose new owner Ken Babby was the focus of my latest Minoring in Business column over on MiLB.com. Last week, the team revealed plans for a $1.65 million Daktronics videoboard project. A rendering:
The Aeros board is 26′ x 68′, which they note is the “largest main video display in Double-A baseball and unofficially the fifth-largest in Minor League Baseball in LED size.”
A comparison of the team’s old board vs. the new one, in visual form:
And, of course, that’s not all. For there will also be a ribbon board.
But perhaps it would be most apropos for me to show this all to you in video form:
Okay, that’s enough. Let’s move on.
Akron’s new videoboard announcement came right on the heels of Trenton making a similar proclamation. (Over Twitter I declared that the Aeros stole Trenton’s Thunder, which was part of my unsuccessful bid to start an insult war between the two clubs).
Here’s a mock-up of what the Thunder’s recently-rechristened Arm & Hammer Park will be looking like in 2013 and beyond. What I’m wondering is this: How is the shortstop already ranging to his right and preparing to dive? The pitcher hasn’t even completed his delivery!
Photos shall be followed by facts, that’s the Ben’s Biz way! This is per the team:
Once installed, the project, which includes the addition of a 21′ x 68′ high density screen in right field, a new 20′ x 16′ display in left field and a new 14′ x 15′ highway marquee will make unprecedented technological advances while enhancing the fan experience at ARM & HAMMER Park.
The centerpiece of the improvement will be the 21’x 68′ world-class video board in right field that totals 1,428 square feet, more than four times larger than the previous video screen.
Other aspects of the project include a new message/data display in left field that will provide superior visibility and a larger and higher definition picture display on the highway marquee found outside the stadium along Rt. 29. The Thunder’s video production will now have replay capabilities, enhanced HD cameras, pitch speed and more.
The third and final EL entity to be featured in today’s entry are the recently re-christened Reading Fightin’ Phils. Their recent $1 million multi-media investment is highlighted by a 30′ x 60′ videoboard that shall feature “the clearest picture of any board in the Minors.”
The team’s press release is well-worth checking out, particularly as it includes a bevy (yes, a bevy) of before and after pictures. But in the interest of brevity I shall forgo this bevy, and instead quote judiciously from said release.
[T]he team will be installing a $1 million multimedia video board project at FirstEnergy Stadium with the help of TS Sports of Dallas, Texas in the months leading up to the 2013 season. Once installed, the project, which includes the addition of a 30’x60′ HD10 board in center field, will make unprecedented technological advances while enhancing the fan experience at America’s Classic Ballpark.
“We are very excited to announce this investment into your ballpark,” said Fightin Phils General Manager Scott Hunsicker. “Some may be wondering ‘What was wrong with the existing videoboard?’ and the truthful answer is nothing, but here at the Fightin Phils, we do not believe in leaving well enough alone. We do not believe in the mantra ‘If it ain’t broke, don’t fix it’. Instead, we believe in ‘fightin’ for what is best for our fans and ‘fightin’ to provide the best fan experience possible.”
The centerpiece of the improvement will be the 30’x 60′ HD10 video board in center field that totals 1,800 square feet, making it the largest video board among Double-A teams and 4th largest in Minor League Baseball. As just the fifth HD10 board installed by TS Sports, Reading’s will be the largest that TS Sports has ever installed. With superior resolution, the board will be illuminated by the second most LEDs of any team behind the Triple-A Memphis Redbirds.
Of course, the above assertion regarding Reading’s Double-A videoboard supremacy is no longer true as the Aeros have trumped them by a mere 32 square feet. It’s a dog-eat-dog world out there in the world of Minor League scoreboards. A dog eat dog world.
(And, as an aside, Hunsicker’s quote seems to be a tongue-in-cheek commentary on the fan criticism that accompanied the team’s recent name change from the Phillies to the “Fightin’ Phils.)
I’ve been to all three ballparks featured in this post, and it is my opinion that the Thunder were the team that was most truly in need of a new board. Here’s a pic from my visit to Trenton last season, which perhaps can give you a sense of how tiny the old board was. Its visibility was nil, akin to a mosquito perched upon Paul Bunyan.
And that shall do it for this, the latest and therefore greatest entry in the Ben’s Biz canon.
Apropos of nothing, but I’m currently reading a book of Stephen King short stories and the thought has occurred to me that Stephen King might enjoy this blog should he ever come across it. I hope to one day to receive an encouraging email from him.