Tagged: anniversary logos

Biz Blog Bouillabaisse II: The New Batch

Yesterday’s bouillabaisse blog post focused exclusively on anniversary logos. Today, the bouillabaisse returns for the more wide-ranging grab bag of the Minor League odds, sods, bits, scraps, leftovers, debris and remnants that you (may) have come to love. If you’re a fan of divers and sundry, then you’re definitely in the right place.

Let’s begin by returning to yesterday’s topic, as I neglected to include the Lancaster JetHawks’ 20th anniversary logo.

jethawks

The JetHawks will be celebrating this Diamond milestone throughout the season, perhaps most noticeably with their “20th Anniversary Mondays” promo (in which ticket prices are rolled back to what they were in 1996). May I suggest a promotion in which they ask fans to submit their best Lancaster-area dust storm photos from the last 20 years? This could be called “Show Us Your Haboobs.”

Yesterday (or Wednesday, for those keeping score at home), the Columbia Fireflies unveiled their uniforms. The Fireflies are the Mets’ Class A affiliate, replacing the Savannah Sand Gnats.

Fireflies_uniforms

Interestingly, the Fireflies’ press release does not include the phrase “glow in the dark.” But, yes, portions of this uniform will indeed glow in the dark. Entities across the internet were quick to celebrate this fact.

Question: Are the Fireflies the first Minor League team to have uniforms that incorporate glow-in-the-dark elements?

Answer: No.

Last week the Omaha Storm Chasers announced the winners of their annual bookmark design contest, which the teams says is “the highlight” of their “Hit the Books” literacy program. I am including this photo of the winning designs because the overall winner’s name is “Brooklyn Bratetic” and that has to be one of the coolest names I’ve ever heard.

2016 Hit The Books Winners PosterNote, also, that one of the other winners is named “Koa Stonebraker.” Kids in Omaha must be cooler than kids in other places.

You may recall that, early last month, the Norfolk Tides unveiled new logos. These logos prominently featured a seahorse, and now that seahorse has a name. His name is Triton.

triton

You may also recall (but more likely you never even knew) that January 21 was “Squirrel Appreciation Day.” The World’s Fastest Squirrel, long a part of the Lake Elsinore Storm’s usual gang of idiots, was one of the prime recipients of this nationwide outpouring of appreciation.

Oh, and wouldn’t you know it? I have just been reminded of another anniversary logo that I forgot to include in my previous post: The Tri-City ValleyCats are celebrating their 15th season. If my calculations are correct, each white star in the logo equals one season, while each red star equals four seasons.

15th-anniversary-logo-web1

Now that this post is properly bookended, I’ll bring this latest (and therefore greatest) bouillabaisse session. Stay tuned for more, if you’re into that sort of thing.

benjamin.hill@mlb.com

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(Even More) Marking of Momentous Milestones (and More)

February 14 is a day when most people are either pitching woo or lamenting the absence of woo while listening to Wu-Tang Clan songs that sample John Woo movies.  I, meanwhile, devoted a chunk of my always productive and multi-faceted work day to a blog past entitled “The Marking of Momentous Milestones.” It dealt with anniversary logos.

Soon after the publication of said post, I was alerted to the existence of several more anniversary logos. So, in the interest of fairness as well as professional stagnation, today’s post will be devoted to EVEN MORE ANNIVERSARY LOGOS. (Sorry, it’s just that many of these logos are a lock to be on caps.)

Let’s start with the Round Rock Express, who are celebrating their Quinceanera.

15

Meanwhile, the Richmond Flying Squirrels are entering their fifth campaign. If you don’t believe me, just look at this:

rich

While it’s true that you can’t spell Quinceanera without “Erie,” the SeaWolves are even older than that. Read all about their 20th anniversary plans HERE.

480x380_20_SEASONS_de3r906i_deidh7y0

Five plus 20 equals 25, which is the number of seasons in which Scranton/Wilkes-Barre’s International League franchise has been operational.

RailRider

The RailRiders will be celebrating this anniversary throughout the season, including wearing a theme jersey that incorporates their three distinct identities (Red Barons, Yankees, RailRiders) into one coherent (?) whole.

25thjersey_7vv6ije9_gpxfdw7m

Yes, I’ve jumped from a 15th anniversary to a fifth anniversary to a 20th anniversary to a 25th anniversary. But there was a pattern to the order in which I shared the above logos, and it wasn’t numerically related. Anyone have any guesses?

Meanwhile, I’m barely more than half-way through my self-imposed blog post word minimum, so let’s keep this train rolling.

Also in (relatively) recent logo news, the Bristol Pirates have unveiled their look for 2014 and beyond (this marks Bristol’s first year as Pittsburgh’s rookie-level affiliate, hence the new look). Check it out, via this series of moving images:

The Harrisburg Senators have unveiled a new batting practice cap, which honors the insects that used to rain down upon fans during night games at City Island.

Mayfly_Hat_-_2

From the team:

Mayflies, obviously huge fans of the team, have been known to hang out around Metro Bank Park, home of the Harrisburg Senators, on humid summer nights. These harmless little bugs are hatched near the banks of the Susquehanna River. The mayfly has a short lifespan and is fond of the bright lights of the ballpark. They can often be seen near the stadium light poles around 9:00 p.m. on a game night during the summer months. 

From me:

I am done writing this blog post. 

benjamin.hill@mlb.com

twitter.com/bensbiz

From 0-60 in 495 Words

The nationwide fraternity of Minor League mascots added its newest member this past Friday, as the Pensacola Blue Wahoos unveiled this fella to his presumably adoring public:

You may remember that I wrote about this Blue Wahoo a few weeks back, when he was nothing more than an artist’s rendering in search of a name. He has since been bestowed with a moniker, and will forevermore be known as “Kazoo.” Interestingly, the Blue Wahoos are referring to Kazoo as a “fictional aquatic creature” despite the fact that he clearly exists.

The Blue Wahoos are entering their inaugural season, but thanks to the inexorable passage of time they’ll eventually be celebrating anniversary seasons of varying degrees of importance. And when they do, there’s a good chance that they’ll put in a call to Studio Simon. I was recently alerted to the fact that this Louisville-based logo powerhouse has had a hand in three recent anniversary marks, celebrating seasons from 10 to 20 to 60.

Let’s review:

Aberdeen IronBirds, 10th Anniversary

I’d say that the above image is pretty much the definition of “self-explanatory.” So let’s move on.

Fort Myers Miracle, 20th Anniversary

Whereas the IronBirds mark needed no explanation, the above logo has a bit of a backstory. Dan Simon, the man behind the Studio Simon brand, reported in an email that:

The Miracle mark features the script font, and the teal and yellow color palette, that the team sported when they first moved from Miami to Fort Myers in 1992.  In fact, the team wore those colors for at least several campaigns before the move, which means that it was them, and not the team formerly known as the Florida Marlins, who deserve credit for officially bringing teal onto the baseball branding landscape.

But wait, there’s more:

As part of their 20th anniversary celebration this season, the Fort Myers Miracle will be wearing throwback uniforms  from 1992, their first year in Fort Myers after their move from Miami (a move necessitated by the fact that the Florida Marlins were taking over the Miami territory, starting in 1993).

The Miracle will be wearing the teal and yellow caps and jerseys for every Friday and Saturday home game during the 2012 season.  There will be a season-long jersey auction that will conclude at the final home game on September 1, when the highest bidders will win the jerseys.

A portion of the proceeds from that auction will benefit the Dave Clark Foundation, which as Simon notes, should “make you ‘Glad All Over.‘” That one deserves a high 5!

Billings Mustangs 60th Anniversary

I did write about that one already, but the above image is superior to that which I had before. And here at Ben’s Biz Blog, you know we only settle for the very best.

One thing is bothering me, though: is there a word for “60th anniversary”? If this was a 50th anniversary then I’d have the chance to drop “quinquagenary” and 75 brings the opportunity for “dodranscentennial.” But, for now, I’m at a loss for words.

benjamin.hill@mlb.com

twitter.com/bensbiz

Lonely in Love, Learning to Like, and, of course, Logos

We are born alone, and die alone. And often, as the case may be, we spend Valentine’s Day alone. Fortunately, at least two Minor League teams expanded their traditional Valentine’s Day offers to include those unencumbered by an actual relationship.

The Charleston RiverDogs’ “Lonely Hearts Package” is a mere $18, and includes an upper reserve ticket, frozen dinner, and pint of ice cream. It will be delivered by this sympathetic soul.

Or, perhaps a flying groundhog would be more to your liking? If so, then get thee to Gwinnett, interested singles:

The G-Braves’ identically-named “Lonely Hearts” package includes a ticket to May 14’s “Singles Mingle” night, as well “as vouchers for a box of Nestlé Drumstick® Ice-cream courtesy of Edy’s and a frozen TV Dinner.”

I wondered what kind of “reception” these TV dinner offers had been getting, and if teams had been dealing in the “volume” expected. In response to a Twitter inquiry, the RiverDogs reported that There were a decent amount of Lonely Hearts. @ThePigglyWiggly got a lot of business in the Hungry Man frozen dinner area from us.

As for what “decent” entails, I have no idea. I’m going to guess somewhere between eight and 4,400.

In keeping with the contrarian Valentine’s Day theme, let’s now move on to the world of logos. This is, after all, a word that in Jungian psychology means “the principal of reason and judgement.” Not very love-like at all!

Today’s logo of choice comes courtesy of the Lake County Captains. But perhaps the club should change it’s name to the “CapTens”:

If you think anniversary logos are for the birds, that’s cool. But you know who else should be for the ‘Birds? You. Here’s why:

The Delmarva Shorebirds, class “A” affiliate of the Baltimore Orioles, are excited to announce the launch of a brand new campaign leading up to the home opener on April 12 designed to raise money for Big Brothers Big Sisters. The Shorebirds will donate one dollar per new Facebook ‘Like’ from now through April 11 to Big Brothers Big Sisters.

The goal of the initiative is to donate a maximum of $1,400 to Big Brothers Big Sisters by growing the Shorebirds Facebook fan page to over 10,000 likes.

So go ahead and give ’em a like. Right HERE.

And speaking (again) of being for the birds, how about this visual out of Des Moines? The Iowa Cubs sure know how to play to their audience:

Also playing to their audience: the Fort Wayne TinCaps. The team launched it’s “All About You” sweepstakes last week, and it’s chock-a-block with great prizes. But one prize, in particular, towers above the rest.

Yes, a life-size bobblehead! Forget mummification, taxidermy, cryogenics and afterlife-based belief systems. Grotesquely-sized ceramic statues featuring crazily disproportionate bodily dimensions are how one achieves true immortality.

This has been post #768 of the greatest Minor League Baseball blog of all time.

benjamin.hill@mlb.com

twitter.com/bensbiz

(Nacho) Typical Blog Post

The previous post on this blog ended with an anniversary logo (the Hickory Crawdads 20th, to be exact), so in the interest of seamless transitions let’s keep that particular train right on a-rollin’:

Good natured ribbon

It should be self-explanatory, but the above mark commemorates the fact that 2012 will be the Northwest Arkansas Naturals’ fifth season. They played their first season way back in 2008, when George W. Bush was president, the price of a postage stamp was a mere 41 cents, and Ben’s Biz Blog was less than a year old.

But enough about bygone eras. Let’s celebrate the future! The Wisconsin Timber Rattlers announced that there will be a nacho stand at the ballpark in 2012,  and the team is currently conducting a Facebook poll to determine what the stand should be called. I am pleased to report that my submission of “Nacho, Nacho Stand” is one of the finalists.

I am not pleased to report that, as of this writing, my submission has received all of 16 votes. “Class A Nachos” is currently in first, and, really, that one is not nearly as good as  mine or fellow contender “Nachossss.” Biz Blog readers, now is the time to rectify this egregious wrong! Vote HERE! (If I win, I’ll donate my free full-size free nacho grande helmet to charity).

I've had all I can stands, and I can't stands no more!

2012 will also be Season 1 for the new-look Swoop, mascot of the South Bend Silver Hawks. When Swoop last appeared in this blog, he was engaged in an intimate moment with a Miss America contest.

But those days of tongue-in-beak insouciance are over. For last week, the Silver Hawks gave Swoop a makeover:

Speaking of the Silver Hawks, they were, to my knowledge, the only MiLB team to run a local TV ad during the Super Bowl. That spot, cinematic in scope, can be viewed HERE.

Of course, a far more common Minor League approach is to engage in a spot of parody. The Frederick Keys did just this, putting their own spin on a FIAT ad (the original can be viewed HERE).

And speaking of the Super Bowl, you’ll no doubt recall that the last post on this blog started with info on the Lowell Spinners us-against-the-rest of the New York-Penn League big game bet.

It was a sizable gamble, and the Spinners lost. Therefore, mascot Canaligator is in for a summer of abject humiliation.

Even more so than usual:

As for me, I’ll be “writing a blog…all summer long.” Don’t you forget about me.

benjamin.hill@mlb.com

twitter.com/bensbiz

From Boats to Floats

It’s a strange state of affairs when Major League logo unveilings are outpacing those from the far more pliable Minors, but what is life if not strange?

For in the past week we’ve seen new looks for the San Diego Padres and (more significantly) the Miami Marlins, while the only fresh identity to be unleashed in the Minors for 2012 remains the defiantly exuberant surfin’ Cubs of Daytona. This will soon change, as the Pensacola Blue Wahoos are scheduled to emerge from the tropical depths this Friday (for more on Pensacola, check out my MiLB.com piece that ran on Friday).

For now, however, those needing a Minor League logo fix will have to make due with this Lake County Captains 10-Year Anniversary insignia:

The press release announcing the new mark notes that The logo will be featured on limited edition merchandise available at the Cargo Hold gift store at Classic Park as well as on-line at http://www.CaptainsBaseball.com. Merchandise featuring the special logo is currently arriving now in time for the holiday shopping season. The logo will also be seen on all team-issued print materials produced for the 2012 season.

And, as you may recall, it was just last season that the Captains unveiled their new primary logo.  That came amidst a month which I now refer to as Logo-vember 2010, as it also included unveilings from Asheville, Kinston, Wisconsin, Omaha, New Hampshire, Kannapolis, and Altoona (among others).  What a memorable — nay, magical! — time that was.

But even pre-existing logos need publicity, and the Carolina Mudcats got a nice boost last week when a new character on the Fox show Bones sported a team cap. Apparently this fella was named “Finn.”

Another team due for some increased exposure via the star-making machinations of the entertainment industry are the Fresno Grizzlies. This past August scenes from an upcoming Billy Crystal vehicle entitled “Parental Guidance” were shot at Chukchansi Park.  And apparently the filmmakers were so enraptured with mascot Parker that he was recently flown down to Atlanta in order to do some follow-up shots. For more, check out this interview with Parker in the team’s “Yardwork” blog.

The Talent (Photo: Cody Turner)

But a mascot’s true place is close to home, of course, especially with the holiday season approaching. This is a most busy time of year, as amply illustrated by today’s announcement by the Delmarva Shorebirds that Sherman will be appearing in a whopping SIX parades. Can anyone top that?

And in perhaps even more exhilarating mascot parade news, the R-Phils mascot band has announced their first “in-motion” gig: atop a float at the Reading Christmas parade.

Quack the Duck is psyched:

I have no doubt that he’ll be the top “billed” performer.

benjamin.hill@mlb.com

twitter.com/bensbiz